Retell AI alternatives for Shopify brands (2026): 5 compared
Compare 5 Retell AI alternatives for Shopify brands: build time, Shopify order data, outbound calls and per-minute pricing verified in October 2026.

The best Retell AI alternatives for Shopify brands in 2026 are Consio (best for Shopify brands that want a ready-to-run AI phone agent), Vapi (best for developers who want full control), Bland (best for one all-in per-minute rate), ElevenLabs Agents (best for voice quality on a self-serve plan) and Synthflow (best for enterprise teams that want launch support).
Key takeaways
Retell is a builder platform. Its pay-as-you-go calls cost $0.07 to $0.31 per minute, made of a $0.055 voice infrastructure fee plus the AI model, the voice and the phone line.
Shopify brands look elsewhere when nobody on the team can build and maintain prompts, flows and API calls, or when they need outbound campaigns and revenue attribution out of the box.
Retell still wins for developer teams that want low per-minute costs, model choice and SOC 2 with a BAA.
Every price below was checked on the vendor's own pricing page on October 26, 2026. Prices change often, so confirm them before you sign.
Why Shopify brands look for a Retell AI alternative
Retell AI is one of the most popular voice agent platforms. It has more than 2,600 reviews on G2 with a 4.8 rating, natural voices and low latency. It is also a platform you build on, and that is where Shopify brands run into friction.
You build and maintain the agent yourself
On Retell, you write the prompt or design a Conversation Flow, then connect your systems with custom functions. Retell lists a Shopify integration page for order confirmations, abandoned purchases and shipping questions, but someone still has to design the agent, test it and keep it current as your policies and catalog change.
The bill has several moving parts
Retell's estimator puts a default call at $0.11 per minute: $0.055 for voice infrastructure, about $0.04 for the AI model and $0.015 for the voice. A Retell phone line adds $0.015 per minute and $2 per month per number. Add-ons stack on top: knowledge base $0.005/min, PII removal $0.01/min, AI quality assurance $0.10/min after 100 free minutes, and $8 per month for each concurrent call beyond 20.
Ecommerce workflows are yours to build
Calling abandoned checkouts from a Shopify segment, pausing outreach after an order, sending a discount link by SMS and attributing the order to the call are all possible on a builder platform. Each one is a project for your developers.
How we evaluated the alternatives
Time to a live agent: self-serve setup without code, or a developer project.
Shopify data on the call: order status, tracking, cart and customer history without custom code.
Ecommerce outbound: campaigns built from Shopify or Klaviyo segments.
Revenue attribution for orders placed after a call.
Pricing you can predict at your monthly call volume.
Human handoff with context, and a place for your team to take calls.
Verified ratings
Public ratings checked on October 26, 2026.
Platform | G2 rating | G2 reviews | Capterra rating | Capterra reviews |
|---|---|---|---|---|
Consio | 5.0 | 30 | 4.6 | 5 |
Retell AI | 4.8 | 2,640 | No reviews yet | 0 |
On the Shopify App Store, Consio holds 5.0 stars across 44 reviews.
Retell AI alternatives compared
Platform | Best for | Pricing (verified Oct 2026) | Build effort | Shopify | Watch for |
|---|---|---|---|---|---|
Consio | Shopify brands that want a ready-to-run AI phone agent | Free to start, $30 for 100 min, unlimited seats | No code, connects to your Shopify store | Native, with revenue attribution | Built for ecommerce only |
Vapi | Developers who want full control | $0.05/min hosting plus models and phone at cost; Core $29/mo | Developer-first | Build it yourself | HIPAA add-on $2,000/mo |
Bland | One all-in per-minute rate | $0.14/min (Start) or $0.12/min + $299/mo (Build) | Visual Pathways builder | Build it yourself | Phone billed separately; on-prem and BAA on Enterprise |
ElevenLabs Agents | Voice quality on a self-serve plan | Free (15 min) to $990/mo (12,375 min); AI model billed on top | Visual workflow builder | Build it yourself | AI model and phone billed at cost |
Synthflow | Enterprise teams that want launch support | Enterprise only, from $30,000/year | Flow Designer with launch support | Through integrations | No self-serve plan |
Retell AI (current) | Developer teams building voice agents | $0.07 to $0.31/min | Prompt or Conversation Flow | Integration page, setup not detailed | Add-ons billed per minute |
The 5 best Retell AI alternatives for Shopify brands
1. Consio: best for Shopify brands that want a ready-to-run AI phone agent
Consio is an AI phone and messaging platform built for Shopify. You connect your store and the AI Voice Agent works from your Shopify data with no API work or custom code. You add your FAQ, return policy and shipping rules as knowledge sources. It answers every inbound call 24/7, looks up orders and tracking, handles returns, cancellations and product questions, texts links by SMS, books callbacks and transfers to your team with a summary.
Outbound: the Ecom Power Dialer and AI outbound agents call abandoned checkouts, VIP customers and win-back segments from Shopify and Klaviyo, with voicemail drops and AI SMS follow-ups.
A full phone system: your team takes calls in the same app, on web and mobile, with routing, IVR, recordings and transcripts. Every order placed after a call is attributed to it, and calls sync to Gorgias, Zendesk, Kustomer, Richpanel and eDesk.
Pricing: free to start. Plans are $30 for 100 minutes, $60 for 400 minutes and $120 for 1,000 minutes, with extra minutes at $0.10. AI voice agent minutes are billed at $0.30 per minute according to the pricing page. Seats and AI agents are unlimited, with no contract.
Best for: Shopify and DTC brands without a dedicated engineering team that want AI calls, human calls and outbound campaigns in one place.
Not for: developers building voice agents for many industries, where a builder platform gives more control per minute.
2. Vapi: best for developers who want full control
Vapi is a developer platform for voice agents, configured in code or the dashboard, where you pick your own transcriber, model and voice.
Pricing: $0.05 per minute for hosting, plus the transcriber, model and voice at the provider's price and the phone line. Core costs $29 per month with 10 concurrent calls, Pro starts at $999 per month with 30, and the HIPAA add-on is $2,000 per month.
Best for: engineering teams that want to swap models and tune latency.
Not for: Shopify teams without developers.
3. Bland: best for one all-in per-minute rate
Bland sells one per-minute rate that includes the AI model, speech recognition and voice, with a visual Pathways builder.
Pricing: Start is $0.14 per minute with no platform fee and 10 concurrent calls. Build is $0.12 per minute plus $299 per month with 50 concurrent calls. Telephony is billed separately. On-prem, VPC and the BAA come with the custom Enterprise plan.
Best for: teams that want a simple per-minute bill at high volume.
Not for: brands that want Shopify order data and attribution without building them.
4. ElevenLabs: best for voice quality on a self-serve plan
ElevenLabs Agents comes from the text-to-speech leader, with a visual workflow builder and a free plan.
Pricing: Free with 15 minutes a month, then paid plans up to Pro at $99 (1,238 minutes), Scale at $299 (3,738 minutes) and Business at $990 (12,375 minutes). The AI model and telephony are billed at cost on top.
Best for: brands where voice quality and languages matter most.
Not for: teams that want ecommerce workflows ready on day one.
5. Synthflow: best for enterprise teams that want launch support
Synthflow is a voice AI platform sold on enterprise contracts, with a visual Flow Designer and launch support from its team.
Pricing: Enterprise only, with contracts that start at $30,000 per year, scoped on call volume, concurrency, telephony and integrations.
Best for: large companies that want a vendor-led rollout.
Not for: growing Shopify brands testing AI calls.
How to choose, and when to stay on Retell
You run a Shopify store and nobody wants to maintain prompts and APIs: pick Consio.
You have developers and want full control: Vapi, or stay on Retell.
You want one rate per minute: Bland.
Voice quality comes first: ElevenLabs Agents.
You want a vendor-led enterprise rollout: Synthflow.
Stay on Retell if your team already built and maintains agents there, if the lowest per-minute cost matters more than ready-made ecommerce workflows, or if you need SOC 2 and a BAA for regulated calls.
How to switch from Retell AI to Consio
Export your agent spec. Copy each agent's prompt, flow and tools from Retell. It becomes the brief for your new agent.
Connect Shopify and your helpdesk in Consio, then add your FAQ, return policy and shipping rules as knowledge sources.
Test on a real phone number before moving live traffic.
Move one number at a time and keep Retell as the fallback until each number works.
Launch one outbound campaign, usually abandoned checkouts, and measure attributed revenue for two weeks.
Where Consio fits
If you tried Retell to put AI on your phone line and now want an agent that knows your Shopify orders, calls back abandoned checkouts and shows the revenue it drives without a build project, Consio was made for that. See results on the customers page or book a demo.
FAQs
What is the best Retell AI alternative for Shopify brands?
Consio is the best Retell AI alternative for Shopify brands: its AI voice agent reads Shopify orders without custom code, and it adds an ecommerce power dialer, a full phone system for your team and revenue attribution, from $30 per month.
How much does Retell AI cost in 2026?
Retell's pay-as-you-go calls cost $0.07 to $0.31 per minute: a $0.055 voice infrastructure fee plus the AI model ($0.0016 to $0.384 per minute on the standard tier), the voice (from $0.015) and a Retell phone line ($0.015 per minute). Twenty concurrent calls are included, then $8 per month each (checked October 2026).
Does Retell AI integrate with Shopify?
Retell has a Shopify integration page covering order confirmations, abandoned purchases and shipping questions. The agent itself is still designed and maintained by your team.
Is Retell AI cheaper than Consio?
Per raw AI minute, a builder platform like Retell is usually cheaper. Consio includes the parts you would otherwise build: Shopify order lookups, outbound campaigns, a phone system for your team, helpdesk sync and revenue attribution. Compare total cost including the developer time you would spend.
What are Retell AI's main competitors?
Retell's closest competitors are Vapi, Bland, Synthflow and ElevenLabs Agents among voice agent builders. For Shopify brands that want a ready-to-run agent, the main alternative is Consio.
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