Context
In most brands, a tiny percentage of VIP customers drive a huge share of revenue. Yet they often get treated like everyone else, lost in generic email campaigns. A dedicated VIP outreach motion lets you single them out for personal attention so they feel recognized and valued.
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How it works
You define a VIP segment (highest spenders, most frequent buyers, subscription "power users", etc.) in your Shopify data. Consio then triggers outbound calls to this segment on key moments: after big orders, before major launches, or during special events. A sales associate thanks them by name, highlights an exclusive offer or early access to a new collection, and can even help them place an order on the spot.
If they don't answer, the system automatically drops a friendly, personalized voicemail. After the touch, you can send an SMS with the VIP link or offer so they can shop instantly.
Benefits
VIP outreach strengthens loyalty by making your best customers feel seen and appreciated. It increases lifetime value, as engaged VIPs tend to buy more often and with higher basket sizes. Exclusive invitations and early access drive immediate sales uplift around launches or private sales. Plus, these conversations generate high-quality feedback and word-of-mouth, giving you insights into what your best buyers love and turning them into advocates for your brand.






