Abandoned cart & checkout recovery

Abandoned cart & checkout recovery

Phone outreach consistently outperforms email for abandoned checkout recovery, with conversion rates typically reaching 20-30% and top performers hitting 40%, versus 9.7% on average for abandoned cart email flows.

Phone outreach consistently outperforms email for abandoned checkout recovery, with conversion rates typically reaching 20-30% and top performers hitting 40%, versus 9.7% on average for abandoned cart email flows.

A Shopify abandoned cart showing two items totaling $170, with a Call now button ready to trigger an outbound recovery call.

Context

In e-commerce, a huge share of potential revenue is lost when shoppers abandon their cart or leave halfway through checkout. While most brands rely on email to recover that demand, phone outreach often performs better for high-intent recovery by creating a direct, human conversation when friction is highest.

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How it works

Using your Shopify data, we build segments of shoppers who added products to cart but didn’t start payment, or reached the checkout page but didn’t complete. Consio then triggers outbound calls or voicemails within 24–72 hours of the abandonment, with a second touch a few days later if needed. If a shopper doesn’t pick up, you can follow up with a quick SMS that links them back to checkout or lets them reply with the exact issue, so the rep can help fast.

A sales rep politely acknowledges that they saw the customer was close to ordering, asks if they ran into any issues, and offers help: clarifying product benefits, fixing shipping or address problems, answering questions about payment, warranty, or returns. If the shopper is ready, the agent can guide them through completing the order on the spot or send a quick payment link.

Benefits

Cart & checkout recovery calls turn near-misses into sales by removing friction right where it happens. Phone programs typically convert at 20–30%, with top performers reaching 40%, compared with 9.7% on average for abandoned cart email flows and 15.3% for top-performing email programs.

For example, Evolv, a hydrogen water bottle brand in the health & wellness space, used Consio to reconnect with abandoned checkout shoppers and saw a 14% connect rate, over 40% conversion on connected calls, and $13,000 in additional phone-driven sales in 30 days.

Results across other Consio customers include:

  • Andor Willow: 2,235 completed calls, 20.2% connected-call conversion rate, $160,290 recovered per month

  • Elavate Collagen: 17,492 completed calls, 31.55% connected-call conversion rate as part of the abandoned cart campaign, £59,640 in the last two months

  • HK Army: 2,668 completed calls, 17.57% connected-call conversion rate as part of the abandoned cart campaign, $26,691 in revenue in two months

FAQ

Your questions, answered.

Still have some questions? Get in touch with us and we'll get back to you shortly.

How does Consio know who to call and when?

Consio connects to Shopify and Klaviyo and uses your existing segments and flows to trigger calls based on real customer behavior (abandoned cart, abandoned checkout, hot leads) and timing you define.

Can calls feel personalized and on-brand?

Yes. Every call follows your scripts, tone, and rules. Consio adapts messaging using Shopify/Klaviyo data like past orders, customer status, and intent signals.

What happens if a customer asks something unexpected?

No problem. The AI Voice Agent can handle natural conversation, answer common questions, and escalate to a human when needed, with the full context of the call.

Does Consio work for both B2C and B2B use cases?

Yes. Brands use Consio for B2C support and retention, as well as B2B workflows like wholesale onboarding, reorder reminders, and account follow-ups.

Can I control when calls are made?

Absolutely. You define business hours, call frequency, exclusions, and fallback rules to stay compliant and respectful.

What data do I get after calls?

You get call transcripts, summaries, outcomes, and structured notes, plus optional tagging and follow-up actions you can route back into Shopify/Klaviyo workflows.

What happens if someone doesn’t answer the call?

Consio can use Automated Voicemail Drops. Instead of a sales or support rep leaving repetitive voicemails manually, you pre-record approved messages once. Then your team just taps a button and Consio drops the voicemail automatically, consistently, and at scale.

How fast can I launch a new use case?

In minutes. Consio is a Shopify app, so Shopify merchants can install it quickly and start running use cases immediately using their existing Klaviyo segments and flows.

FAQ

Your questions, answered.

Still have some questions? Get in touch with us and we'll get back to you shortly.

How does Consio know who to call and when?

Consio connects to Shopify and Klaviyo and uses your existing segments and flows to trigger calls based on real customer behavior (abandoned cart, abandoned checkout, hot leads) and timing you define.

Can calls feel personalized and on-brand?

Yes. Every call follows your scripts, tone, and rules. Consio adapts messaging using Shopify/Klaviyo data like past orders, customer status, and intent signals.

What happens if a customer asks something unexpected?

No problem. The AI Voice Agent can handle natural conversation, answer common questions, and escalate to a human when needed, with the full context of the call.

Does Consio work for both B2C and B2B use cases?

Yes. Brands use Consio for B2C support and retention, as well as B2B workflows like wholesale onboarding, reorder reminders, and account follow-ups.

Can I control when calls are made?

Absolutely. You define business hours, call frequency, exclusions, and fallback rules to stay compliant and respectful.

What data do I get after calls?

You get call transcripts, summaries, outcomes, and structured notes, plus optional tagging and follow-up actions you can route back into Shopify/Klaviyo workflows.

What happens if someone doesn’t answer the call?

Consio can use Automated Voicemail Drops. Instead of a sales or support rep leaving repetitive voicemails manually, you pre-record approved messages once. Then your team just taps a button and Consio drops the voicemail automatically, consistently, and at scale.

How fast can I launch a new use case?

In minutes. Consio is a Shopify app, so Shopify merchants can install it quickly and start running use cases immediately using their existing Klaviyo segments and flows.

FAQ

Your questions, answered.

Still have some questions? Get in touch with us and we'll get back to you shortly.

How does Consio know who to call and when?

Consio connects to Shopify and Klaviyo and uses your existing segments and flows to trigger calls based on real customer behavior (abandoned cart, abandoned checkout, hot leads) and timing you define.

Can calls feel personalized and on-brand?

Yes. Every call follows your scripts, tone, and rules. Consio adapts messaging using Shopify/Klaviyo data like past orders, customer status, and intent signals.

What happens if a customer asks something unexpected?

No problem. The AI Voice Agent can handle natural conversation, answer common questions, and escalate to a human when needed, with the full context of the call.

Does Consio work for both B2C and B2B use cases?

Yes. Brands use Consio for B2C support and retention, as well as B2B workflows like wholesale onboarding, reorder reminders, and account follow-ups.

Can I control when calls are made?

Absolutely. You define business hours, call frequency, exclusions, and fallback rules to stay compliant and respectful.

What data do I get after calls?

You get call transcripts, summaries, outcomes, and structured notes, plus optional tagging and follow-up actions you can route back into Shopify/Klaviyo workflows.

What happens if someone doesn’t answer the call?

Consio can use Automated Voicemail Drops. Instead of a sales or support rep leaving repetitive voicemails manually, you pre-record approved messages once. Then your team just taps a button and Consio drops the voicemail automatically, consistently, and at scale.

How fast can I launch a new use case?

In minutes. Consio is a Shopify app, so Shopify merchants can install it quickly and start running use cases immediately using their existing Klaviyo segments and flows.

FAQ

Your questions, answered.

Still have some questions? Get in touch with us and we'll get back to you shortly.

How does Consio know who to call and when?

Consio connects to Shopify and Klaviyo and uses your existing segments and flows to trigger calls based on real customer behavior (abandoned cart, abandoned checkout, hot leads) and timing you define.

Can calls feel personalized and on-brand?

Yes. Every call follows your scripts, tone, and rules. Consio adapts messaging using Shopify/Klaviyo data like past orders, customer status, and intent signals.

What happens if a customer asks something unexpected?

No problem. The AI Voice Agent can handle natural conversation, answer common questions, and escalate to a human when needed, with the full context of the call.

Does Consio work for both B2C and B2B use cases?

Yes. Brands use Consio for B2C support and retention, as well as B2B workflows like wholesale onboarding, reorder reminders, and account follow-ups.

Can I control when calls are made?

Absolutely. You define business hours, call frequency, exclusions, and fallback rules to stay compliant and respectful.

What data do I get after calls?

You get call transcripts, summaries, outcomes, and structured notes, plus optional tagging and follow-up actions you can route back into Shopify/Klaviyo workflows.

What happens if someone doesn’t answer the call?

Consio can use Automated Voicemail Drops. Instead of a sales or support rep leaving repetitive voicemails manually, you pre-record approved messages once. Then your team just taps a button and Consio drops the voicemail automatically, consistently, and at scale.

How fast can I launch a new use case?

In minutes. Consio is a Shopify app, so Shopify merchants can install it quickly and start running use cases immediately using their existing Klaviyo segments and flows.

Time to turn conversations into sales

Chat with our team today and discover how Consio can help you close more sales.

Time to turn conversations into sales

Chat with our team today and discover how Consio can help you close more sales.

Time to turn conversations into sales

Chat with our team today and discover how Consio can help you close more sales.