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Consio vs Thoughtly
Designed for DTC teams, Consio blends 24/7 AI answering, outbound call campaigns, and SMS with Shopify-native attribution to grow conversions.

×

Consio vs Thoughtly
Designed for DTC teams, Consio blends 24/7 AI answering, outbound call campaigns, and SMS with Shopify-native attribution to grow conversions.

×

Consio vs Thoughtly
Designed for DTC teams, Consio blends 24/7 AI answering, outbound call campaigns, and SMS with Shopify-native attribution to grow conversions.
Built specifically for Shopify and DTC sales teams. A 24/7 AI Voice Agent, ecommerce outbound campaigns, SMS, and true Shopify-native attribution, to convert more shoppers and recover revenue without running a traditional call center.
Best for
DTC & mid-market Shopify brands
An AI voice agent built to chase CRM leads. Strong at calling, texting and emailing a lead list until someone picks up, but it plugs into Salesforce and HubSpot, not into your store, so there's no order context and no revenue attribution to Shopify.
Best for
B2B & services teams working CRM lead lists
How is Consio different from Thoughtly?
A clear comparison of both platforms for Shopify merchants.
Consio
Thoughtly
Platform type
Platform type
Inbound/outbound phone platform with integrated SMS for e-commerce
Consio
Inbound/outbound phone platform with integrated SMS for e-commerce
AI voice agent for CRM lead follow-up across voice, SMS, email and WhatsApp
Aircall
AI voice agent for CRM lead follow-up across voice, SMS, email and WhatsApp
Target audience
Target audience
Shopify DTC and online retailers
Consio
Shopify DTC and online retailers
Sales teams in insurance, mortgage, education and B2B SaaS
Aircall
Sales teams in insurance, mortgage, education and B2B SaaS
Shopify integration
Shopify integration
Native: reads customers, orders, products and subscriptions live on the call
Consio
Native: reads customers, orders, products and subscriptions live on the call
Not documented: integrations
Aircall
Not documented: integrations
Outbound calling
Outbound calling
Ecommerce Power Dialer for campaigns, automated voicemail drops
Consio
Ecommerce Power Dialer for campaigns, automated voicemail drops
Multi-channel pursuit of CRM lead records (no ecommerce segments)
Aircall
Multi-channel pursuit of CRM lead records (no ecommerce segments)
Inbound calls
Inbound calls
24/7 AI Voice Agent (answers FAQs, qualifies leads with Shopify context)
Consio
24/7 AI Voice Agent (answers FAQs, qualifies leads with Shopify context)
AI agents answer inbound calls with CRM context
Aircall
AI agents answer inbound calls with CRM context
AI & automation
AI & automation
AI voice agent, AI Summaries, AI Transcripts
Consio
AI voice agent, AI Summaries, AI Transcripts
AI voice agents, call classification, lead scoring, automatic CRM notes
Aircall
AI voice agents, call classification, lead scoring, automatic CRM notes
Analytics
Analytics
Connects every call to Shopify orders and campaign revenue.
Consio
Connects every call to Shopify orders and campaign revenue.
Pipeline and lead-outcome dashboards synced to your CRM
Aircall
Pipeline and lead-outcome dashboards synced to your CRM
Pricing
Pricing
Usage-based : e.g. $30/month for 100 mins; free tier available
Consio
Usage-based : e.g. $30/month for 100 mins; free tier available
From $500/month on the Flex plan; Scale and Enterprise quoted on request
Aircall
From $500/month on the Flex plan; Scale and Enterprise quoted on request
Onboarding
Onboarding
Shopify app install, with dedicated launch support and easy setup
Consio
Shopify app install, with dedicated launch support and easy setup
Self-serve on Flex; white-glove onboarding reserved for higher tiers
Aircall
Self-serve on Flex; white-glove onboarding reserved for higher tiers
Why Shopify brands migrate to Consio
Ecommerce teams choose Consio for its advanced AI-powered features calls and Shopify integration.
Why Shopify brands migrate to Consio
Ecommerce teams choose Consio for its advanced AI-powered features calls and Shopify integration.


Built for ecommerce
Shopify-native data – Consio taps directly into Shopify and Klaviyo so orders, AOV, subscriptions and segments are usable in every call, with no middleware to build.
Context before the AI speaks – The caller is recognised by number and their order history, tracking and past tickets load on screen, so "where is my order" is answered from Shopify itself.
Live in 24 hours – Install from the Shopify App Store, import your policies, pick a number. Thoughtly reviewers on G2 describe a steeper learning curve and workflow configuration that requires tech skills.


Built for ecommerce
Shopify-native data – Consio taps directly into Shopify and Klaviyo so orders, AOV, subscriptions and segments are usable in every call, with no middleware to build.
Context before the AI speaks – The caller is recognised by number and their order history, tracking and past tickets load on screen, so "where is my order" is answered from Shopify itself.
Live in 24 hours – Install from the Shopify App Store, import your policies, pick a number. Thoughtly reviewers on G2 describe a steeper learning curve and workflow configuration that requires tech skills.


Built for ecommerce
Shopify-native data – Consio taps directly into Shopify and Klaviyo so orders, AOV, subscriptions and segments are usable in every call, with no middleware to build.
Context before the AI speaks – The caller is recognised by number and their order history, tracking and past tickets load on screen, so "where is my order" is answered from Shopify itself.
Live in 24 hours – Install from the Shopify App Store, import your policies, pick a number. Thoughtly reviewers on G2 describe a steeper learning curve and workflow configuration that requires tech skills.


Turns phone into a revenue channel
Targeted outbound lists – Automatically calls abandoned checkouts, failed payments, VIP buyers, subscription saves, replenishment windows and post-purchase upsell audiences.
Voicemails at scale – Drops pre-recorded voicemails when shoppers don't pick up, saving time for your team.
Store segments, not lead records – Consio dials the lists a merchant actually has, in one click from a Klaviyo segment. Thoughtly's outbound is powerful, but it's built to pursue CRM leads and doesn't know what an abandoned checkout is.


Turns phone into a revenue channel
Targeted outbound lists – Automatically calls abandoned checkouts, failed payments, VIP buyers, subscription saves, replenishment windows and post-purchase upsell audiences.
Voicemails at scale – Drops pre-recorded voicemails when shoppers don't pick up, saving time for your team.
Store segments, not lead records – Consio dials the lists a merchant actually has, in one click from a Klaviyo segment. Thoughtly's outbound is powerful, but it's built to pursue CRM leads and doesn't know what an abandoned checkout is.


Turns phone into a revenue channel
Targeted outbound lists – Automatically calls abandoned checkouts, failed payments, VIP buyers, subscription saves, replenishment windows and post-purchase upsell audiences.
Voicemails at scale – Drops pre-recorded voicemails when shoppers don't pick up, saving time for your team.
Store segments, not lead records – Consio dials the lists a merchant actually has, in one click from a Klaviyo segment. Thoughtly's outbound is powerful, but it's built to pursue CRM leads and doesn't know what an abandoned checkout is.


Cheaper than Thoughtly
Usage, not plans – Pay for minutes and messages, month to month, with unlimited teammates and no minimum commitment.
A different order of magnitude – $30/month buys around 100 call minutes plus SMS, and 1,000 minutes costs $120. Thoughtly's cheapest published plan starts at $500/month.
No sales cycle to get a price – Consio's tiers are public. Thoughtly's Scale and Enterprise plans are quoted on request, which in practice means a negotiation and a contract.


Cheaper than Thoughtly
Usage, not plans – Pay for minutes and messages, month to month, with unlimited teammates and no minimum commitment.
A different order of magnitude – $30/month buys around 100 call minutes plus SMS, and 1,000 minutes costs $120. Thoughtly's cheapest published plan starts at $500/month.
No sales cycle to get a price – Consio's tiers are public. Thoughtly's Scale and Enterprise plans are quoted on request, which in practice means a negotiation and a contract.


Cheaper than Thoughtly
Usage, not plans – Pay for minutes and messages, month to month, with unlimited teammates and no minimum commitment.
A different order of magnitude – $30/month buys around 100 call minutes plus SMS, and 1,000 minutes costs $120. Thoughtly's cheapest published plan starts at $500/month.
No sales cycle to get a price – Consio's tiers are public. Thoughtly's Scale and Enterprise plans are quoted on request, which in practice means a negotiation and a contract.


Every dollar traced
Consio AI Phone Platform – Every call, AI or human, inbound or outbound, is recorded, transcribed, summarised and linked to the right Shopify customer and order. You see conversions, AOV and revenue per campaign.
Measured, not claimed – Houndsy ran Consio against a holdout control group and measured +23% incremental sales. Polysleep turned abandoned carts into $14,400 in 5 days.
The wrong unit for a store – Thoughtly reports lead outcomes and pipeline back into your CRM. That’s the right measure for a sales team, but it can’t tell a merchant which orders the phone created.


Every dollar traced
Consio AI Phone Platform – Every call, AI or human, inbound or outbound, is recorded, transcribed, summarised and linked to the right Shopify customer and order. You see conversions, AOV and revenue per campaign.
Measured, not claimed – Houndsy ran Consio against a holdout control group and measured +23% incremental sales. Polysleep turned abandoned carts into $14,400 in 5 days.
The wrong unit for a store – Thoughtly reports lead outcomes and pipeline back into your CRM. That’s the right measure for a sales team, but it can’t tell a merchant which orders the phone created.


Every dollar traced
Consio AI Phone Platform – Every call, AI or human, inbound or outbound, is recorded, transcribed, summarised and linked to the right Shopify customer and order. You see conversions, AOV and revenue per campaign.
Measured, not claimed – Houndsy ran Consio against a holdout control group and measured +23% incremental sales. Polysleep turned abandoned carts into $14,400 in 5 days.
The wrong unit for a store – Thoughtly reports lead outcomes and pipeline back into your CRM. That’s the right measure for a sales team, but it can’t tell a merchant which orders the phone created.

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Houndsy and Polysleep chose Consio
See how Shopify brands increase revenue and efficiency with Consio’s AI-powered phone platform.
Houndsy and Polysleep chose Consio
See how Shopify brands increase revenue and efficiency with Consio’s AI-powered phone platform.
Your questions, answered.
Still have some questions? Get in touch with us and we'll get back to you shortly.
How is Consio's pricing different from Thoughtly's?
Consio is usage-based and public: $30/month for 100 minutes, $60 for 400, $120 for 1,000, then $0.10/min, with unlimited seats and no minimum commitment. Thoughtly's cheapest published plan, Flex, starts at $500/month, and its Scale and Enterprise tiers are quoted on request. For a Shopify brand doing 1,000 phone minutes a month, that's $120 versus a $500 floor.
Does Thoughtly integrate with Shopify?
Not natively. Thoughtly's documented integrations are Salesforce, Google Sheets, Zendesk, Google Calendar, Zapier and Meta Ads, and it has no Shopify App Store listing — so connecting store data means building and maintaining a middleware workflow. Consio installs from the Shopify App Store and reads customers, orders, products and subscriptions directly, live on the call.
Can I use Consio if I already have Thoughtly or another phone system?
Yes. Many brands run Consio alongside an existing system before moving over: you can start on a free Consio number, point one flow at it — abandoned checkout calls, or after-hours inbound — and compare results before porting anything. Porting your existing numbers is free and involves no downtime.
Does Consio replace my support tool or CRM?
Yes. Many of our customers do. Consio connects directly to Shopify, Klaviyo, Gorgias, Kustomer… but for many merchants, it replaces traditional support or CRM tools altogether. Every call, SMS, and AI summary lives inside Consio, giving teams one place to manage conversations, track sales, and support customers.
How long does setup take?
Consio installs in under 24 hours. Connect your Shopify store, import your policies, and you can start making and receiving calls. No IT required and no workflow builder to learn. Thoughtly reviewers on G2 report a steeper ramp, and its white-glove onboarding is reserved for the higher plans.
Your questions, answered.
Still have some questions? Get in touch with us and we'll get back to you shortly.
How is Consio's pricing different from Thoughtly's?
Consio is usage-based and public: $30/month for 100 minutes, $60 for 400, $120 for 1,000, then $0.10/min, with unlimited seats and no minimum commitment. Thoughtly's cheapest published plan, Flex, starts at $500/month, and its Scale and Enterprise tiers are quoted on request. For a Shopify brand doing 1,000 phone minutes a month, that's $120 versus a $500 floor.
Does Thoughtly integrate with Shopify?
Not natively. Thoughtly's documented integrations are Salesforce, Google Sheets, Zendesk, Google Calendar, Zapier and Meta Ads, and it has no Shopify App Store listing — so connecting store data means building and maintaining a middleware workflow. Consio installs from the Shopify App Store and reads customers, orders, products and subscriptions directly, live on the call.
Can I use Consio if I already have Thoughtly or another phone system?
Yes. Many brands run Consio alongside an existing system before moving over: you can start on a free Consio number, point one flow at it — abandoned checkout calls, or after-hours inbound — and compare results before porting anything. Porting your existing numbers is free and involves no downtime.
Does Consio replace my support tool or CRM?
Yes. Many of our customers do. Consio connects directly to Shopify, Klaviyo, Gorgias, Kustomer… but for many merchants, it replaces traditional support or CRM tools altogether. Every call, SMS, and AI summary lives inside Consio, giving teams one place to manage conversations, track sales, and support customers.
How long does setup take?
Consio installs in under 24 hours. Connect your Shopify store, import your policies, and you can start making and receiving calls. No IT required and no workflow builder to learn. Thoughtly reviewers on G2 report a steeper ramp, and its white-glove onboarding is reserved for the higher plans.
Your questions, answered.
Still have some questions? Get in touch with us and we'll get back to you shortly.
How is Consio's pricing different from Thoughtly's?
Consio is usage-based and public: $30/month for 100 minutes, $60 for 400, $120 for 1,000, then $0.10/min, with unlimited seats and no minimum commitment. Thoughtly's cheapest published plan, Flex, starts at $500/month, and its Scale and Enterprise tiers are quoted on request. For a Shopify brand doing 1,000 phone minutes a month, that's $120 versus a $500 floor.
Does Thoughtly integrate with Shopify?
Not natively. Thoughtly's documented integrations are Salesforce, Google Sheets, Zendesk, Google Calendar, Zapier and Meta Ads, and it has no Shopify App Store listing — so connecting store data means building and maintaining a middleware workflow. Consio installs from the Shopify App Store and reads customers, orders, products and subscriptions directly, live on the call.
Can I use Consio if I already have Thoughtly or another phone system?
Yes. Many brands run Consio alongside an existing system before moving over: you can start on a free Consio number, point one flow at it — abandoned checkout calls, or after-hours inbound — and compare results before porting anything. Porting your existing numbers is free and involves no downtime.
Does Consio replace my support tool or CRM?
Yes. Many of our customers do. Consio connects directly to Shopify, Klaviyo, Gorgias, Kustomer… but for many merchants, it replaces traditional support or CRM tools altogether. Every call, SMS, and AI summary lives inside Consio, giving teams one place to manage conversations, track sales, and support customers.
How long does setup take?
Consio installs in under 24 hours. Connect your Shopify store, import your policies, and you can start making and receiving calls. No IT required and no workflow builder to learn. Thoughtly reviewers on G2 report a steeper ramp, and its white-glove onboarding is reserved for the higher plans.
Your questions, answered.
Still have some questions? Get in touch with us and we'll get back to you shortly.
How is Consio's pricing different from Thoughtly's?
Consio is usage-based and public: $30/month for 100 minutes, $60 for 400, $120 for 1,000, then $0.10/min, with unlimited seats and no minimum commitment. Thoughtly's cheapest published plan, Flex, starts at $500/month, and its Scale and Enterprise tiers are quoted on request. For a Shopify brand doing 1,000 phone minutes a month, that's $120 versus a $500 floor.
Does Thoughtly integrate with Shopify?
Not natively. Thoughtly's documented integrations are Salesforce, Google Sheets, Zendesk, Google Calendar, Zapier and Meta Ads, and it has no Shopify App Store listing — so connecting store data means building and maintaining a middleware workflow. Consio installs from the Shopify App Store and reads customers, orders, products and subscriptions directly, live on the call.
Can I use Consio if I already have Thoughtly or another phone system?
Yes. Many brands run Consio alongside an existing system before moving over: you can start on a free Consio number, point one flow at it — abandoned checkout calls, or after-hours inbound — and compare results before porting anything. Porting your existing numbers is free and involves no downtime.
Does Consio replace my support tool or CRM?
Yes. Many of our customers do. Consio connects directly to Shopify, Klaviyo, Gorgias, Kustomer… but for many merchants, it replaces traditional support or CRM tools altogether. Every call, SMS, and AI summary lives inside Consio, giving teams one place to manage conversations, track sales, and support customers.
How long does setup take?
Consio installs in under 24 hours. Connect your Shopify store, import your policies, and you can start making and receiving calls. No IT required and no workflow builder to learn. Thoughtly reviewers on G2 report a steeper ramp, and its white-glove onboarding is reserved for the higher plans.

